5 Things You Can Do To Your Website TODAY To Increase Sales

5 Things You Can Do To Your Website TODAY To Increase Sales

1. Make sure your web site is fast These days, nothing is worse than waiting for a site to load like you’re on a dial up modem. Especially when you’re waiting to buy something, speed is mission critical. The information age has produced a whole generation of...
How Do “Overlooked” Gen Xers Feel About Advertising?

How Do “Overlooked” Gen Xers Feel About Advertising?

Gen X is the most influential generation, says Yahoo in a new study, but it’s also somewhat forgotten about, as America’s “middle child”. Citing data showing that Gen X has the highest median income and controls close to one-third of total income dollars, Yahoo delves...
Majority of Facebook’s Monthly Active Users Are Now Mobile-Only

Majority of Facebook’s Monthly Active Users Are Now Mobile-Only

Mobile isn’t only accounting for a larger share of Facebook’s advertising revenue (now at around 80%), it’s also increasingly becoming the only way in which its users access the platform. Indeed, of Facebook’s almost 1.6 billion monthly active users (MAUs) in Q4 2015,...
Report: Newspaper Circulation Plummeting

Report: Newspaper Circulation Plummeting

Hold onto your iPad. Use of a tablet, smartphones, or computer may soon be the only way to read a “newspaper.” The actual printed newspaper seems to be headed for extinction. Take a look at the circulation numbers in the piece by Richard Tofel. The picture...